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Glossary of terms at Flowlu

You may have heard these definitions many times, but you have never analyzed in detail what they mean. Therefore, you can start studying.
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Flowlu - Glossary of terms at Flowlu
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Change management
An area of management that looks at organizational change. The goal is to efficiently manage change so that the negative impact on the infrastructure or budget is negligible.
CRM
CRM: Customer Relationship Management - a strategy for managing interactions with customers, prospects, and other stakeholders to improve relationships, customer satisfaction, and overall business performance.
Contact
Contact: A person or company that you have established a relationship with, whether through a previous sale or other interaction.
Customer Support
Customer Support: The process of providing assistance and resolving issues for customers.
CRM Implementation
CRM Implementation: The process of setting up and configuring a CRM system to meet the specific needs of a business.
Customization
Customization: The process of tailoring a CRM system to meet the unique needs of a business, often through the use of custom fields, workflows, and automation rules.
Customer Journey
Customer Journey: The path a customer takes from their first interaction with a business to becoming a loyal customer.
Campaign
Campaign: A coordinated set of marketing activities designed to achieve a specific goal, such as generating leads or increasing sales.
Customer Lifetime Value (CLV):
Customer Lifetime Value (CLV): A measure of the total value a customer will bring to a business over the course of their relationship, including repeat purchases and referrals.
Churn
Churn: The rate at which customers leave a business, usually measured as a percentage of the total customer base.
Cross-sell
Cross-sell: The practice of selling additional products or services to an existing customer.
Customer Satisfaction (CSAT)
Customer Satisfaction (CSAT): A measure of how satisfied customers are with a product or service, often measured through surveys or other feedback mechanisms.
Customer Service Level Agreement (SLA)
Customer Service Level Agreement (SLA): A contractual agreement between a business and its customers that outlines the level of service and support they can expect.
Chatbot
Chatbot: An AI-powered software application that can simulate a conversation with customers through text or voice-based interfaces.
Collaboration
Collaboration: Working together with others to achieve a common goal, often facilitated by project management software.
Customizable Dashboards
Customizable Dashboards: A feature of project management software that allows users to create and customize visual displays of project-related data, such as progress reports and resource allocation.
Customer Relationship Management (CRM)
Customer Relationship Management (CRM): A set of strategies, tools, and technologies used to manage and analyze customer interactions and data throughout the customer lifecycle.
Contact Management
Contact Management: A feature of CRM software that allows businesses to organize and manage their contacts, including customer information, communication history, and other relevant data.
Customer Service Management
Customer Service Management: A feature of CRM software that helps manage and track customer service inquiries and issues, including ticketing systems and knowledge bases.
Campaign Management
Campaign Management: The process of planning, executing, and tracking marketing campaigns across different channels, such as email, social media, and search engines.
Customer Segmentation
Customer Segmentation: The process of dividing customers into groups based on shared characteristics or behaviors, often used to tailor marketing messages and personalize customer experiences.
Customer Retention
Customer Retention: The process of retaining existing customers and reducing churn rates, often involving customer loyalty programs, personalized experiences, and customer feedback.
Cloud Computing
Cloud Computing: The delivery of computing services over the internet, often involving the use of remote servers, storage, and software applications.
Cloud CRM
Cloud CRM: Cloud CRM refers to a customer relationship management system that is hosted in the cloud. This means that the software and data are stored on remote servers that can be accessed over the internet. Cloud CRM systems are often more flexible and scalable than on-premises solutions, and they can be accessed from anywhere with an internet connection.
Calendar View
Calendar View: A visual representation of tasks or activities organized by date, often used to manage deadlines and schedule.
Collaboration Tools
Collaboration Tools: Software designed to help users work together and share information across teams and departments, often used for remote work or distributed teams.
Collaboration Software Integration
Collaboration Software Integration: The process of connecting different software applications and tools to streamline workflows and improve collaboration, often done through APIs.
Cash Management
Cash Management: The process of managing cash flow for an organization or individual, often involving activities such as cash forecasting, cash flow analysis, and liquidity management.
Client Portal
Client Portal: A secure online platform that allows customers to view their invoices, payment history, and other account details.
Currency Conversion
Currency Conversion: The process of converting invoice amounts from one currency to another, often used for international business transactions.
Category
Category: A grouping of articles or tutorials based on a specific topic or theme.
Content Management System (CMS)
Content Management System (CMS): Software used to create, manage, and publish content, such as articles and tutorials, to the knowledge base.
Child Node
Child Node: A sub-idea or concept that branches off from a parent node.
Color Scheme
Color Scheme: The selection of colors used to represent nodes and branches on a mind map.
Connector
Connector: A tool used to create and modify branches on a mind map.
Customer
Customer: A person who purchases or uses a product or service.
Call to Action (CTA)
Call to Action: A statement or instruction that encourages the customer to take a specific action, such as making a purchase or signing up for a newsletter.
Conversion Rate
Conversion Rate: The percentage of website visitors or leads that become paying customers.
Call Tracking
Call Tracking: The process of tracking and analyzing phone calls made to a business for the purpose of measuring marketing effectiveness.
Cost-Per-Acquisition (CPA)
Cost-Per-Acquisition (CPA): The cost of acquiring a new customer through a marketing campaign.
Customer Lifetime Value (CLV or LTV):
Customer Lifetime Value (CLV): The total amount of revenue that a customer is expected to generate over their lifetime.
CMS
CMS: Content Management System (CMS) is a software application that allows website owners to create, edit, and manage the content on their website without the need for technical knowledge.
Custom Development
Custom Development: Custom development involves creating a unique website or application from scratch that is tailored to the client's specific needs and requirements.
Corporate law
Corporate law: The area of law that deals with the formation, governance, and operation of businesses.
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