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What Is The Best CRM For Solopreneurs?

Kelly Richardson
Kelly Richardson
Copywriter
April 21, 2023
7 min read
What Is The Best CRM For Solopreneurs?
Even small businesses need to manage their leads and clients properly to retain them and grow bigger. In this article, you’ll learn 6 CRM benefits for solopreneurs.

It’s not new to you that CRM systems are more and more common in businesses all around the world. No matter how big or small the business is or its industry, a CRM system can easily become the backbone of the company. But what about solopreneurs? Do they really need a CRM system?

Do Solopreneurs Need A CRM System?

The simple answer is yes, they do. If you think about it, a CRM system is a tool that can help solopreneurs and independent contractors nurture leads, new customers, and even manage ongoing projects effectively. So, as you can easily understand, a solopreneur has as many advantages of using a CRM system as a big company. The main difference is that they do have different goals. This means that a CRM system for solopreneurs may not be the same as a CRM system for a big company.

What To Look For In A CRM System For Solopreneurs

If you just started a new career as a freelancer, you may be wondering how you can deal with so many things at the same time. The truth is that it’s not easy, especially when you’re just starting. However, over time, it will become not only easier but also natural.

In the meantime, you need to figure out how you can handle everything on your own. This is why you really need a good CRM system like Flowlu on your side.

One of the things that you need to know is that not all CRM systems are equal. Some are designed for bigger companies while others are meant for smaller businesses. You even have some CRM systems specifically designed for targeted industries. Considering the numerous possibilities, we believe that a simple but powerful solution such as Flowlu is the right CRM system for you.

Collect And Store Your Business Data

When you’re just starting, you may not realize how important it is to collect and store your business data in just one place. Most freelancers still don’t see the need to use a CRM system from day one. They prefer to keep all the information spread out on their computers. But when they need specific information, they just can’t find it easily.

If you start using a CRM system like Flowlu from the first day, you can collect and store your business data in just one secure place. This will allow you to easily have good insights about your customers, your leads, your projects, your marketing campaigns, your finances, and everything related to your business.

Keep In Touch With Customers & Leads

As a freelancer, you know how important customers are. You know that if they are happy with your work, they will come back for more. But more than this, they can refer you to their colleagues, friends, and even family members. So, you want to make sure that you stay in touch with them even after you complete a project. When you are using a CRM system like Flowlu, this can be easily done within the platform. You may even automate some of the emails that you want to send.

But you can’t forget about new leads. After all, your main goal is to make sure that you can convert these leads into customers. This means that you need to engage with them. But how can you do it? Well, you can take a look at your customers’ details to get to know more about your leads. From their hobbies to preferences, wants and needs, you can start defining your target audience. This will certainly be a huge help when you run marketing campaigns.

Be On Top Of All Projects You’re Working On

A freelancer job is never easy. You may be months without a new project and then you have three or four at a time. This means that you need to be extremely skilled in terms of time management. Even though it is always difficult to know at which point you are in each specific project. But you can go through this obstacle when you are using a CRM system like Flowlu.

With Flowlu, you can manage as many projects as you need and attribute to each one of them tasks. You may create reminders, alerts, and any customized message that you need. This will help you be in charge of your workflow which means that you’ll be able to deliver all your projects on time.

Finances Are Important Too

It’s difficult to talk about finances. So many numbers and so many struggles just to get a good project. However, as a solopreneur, you need to be on top of your entire business. Considering that you are working on your own, the more careful you need to be with your money. The way you invest it, how you invest it, and the returns you get are all part of the equation.

With Flowlu, you can set automatic reports on your finances. It may be a report focused on your revenues and expenses, on your cash flow, or on any other metric that you want.

Run Powerful & Profitable Marketing Campaigns

One of the main advantages of using a CRM system is that it allows you to be on top of the many different areas of your business. This includes the marketing department as well.

Even though it’s easier (and more affordable) to turn a customer into a repeat customer, you need to find new leads that you can then convert into customers.

Access Anywhere, From Any Device

The truth is that you won’t have a business if you don’t have customers. So, you need to go look for them. You need to know where they hang out, what they like, what they are looking for, and what are their problems. By delivering the answer, you can be sure that you will convert these leads into customers. But to ensure that you are running a good marketing campaign, you need to take a closer look at your customers’ data as well. After all, you can find really important information here that can help you bring targeted leads to your business. But you also want to make sure that you keep track of all your campaigns. Again, you can do this easily with a CRM system like Flowlu.

One of the main advantages of being a freelancer is that you don’t need to work in the same place all the time. You may prefer to work at home today, but tomorrow you want to get to work at the coffee shop, for example. Since you only need your laptop and an internet connection to work, what can you do if you need to access your customers’ data? Or if you need to answer a client? Or if you want to check how your expenses are this month?

Well, you can do it anywhere. As long as you have an internet connection, you can use any device that you want to access Flowlu.

To Sum Up

Solopreneurs have as much need for a CRM system as any other company or business. Even though not all CRM systems on the market are tailored for solopreneurs, Flowlu is. So, just try it out for free.

FAQs
See the most answers to the most frequently asked questions. You can find even more information in the knowledge base.
Knowledge base

Each customer is important, especially for small businesses. CRM software can help build better relationships with customers and retain them, so a CRM for solopreneurs is a must-have tool to manage all client-related activities at once.

Here are the top 5 CRMs for small businesses: Flowlu, Hubspot, Salesforce, SugarCRM, and Pipedrive.

CRM is not only suitable for small businesses, but it’s a vital tool in general. It helps to quickly capture leads, store contacts, build better communication with clients, and grow their retention.

CRM for small businesses should have all the core tools: activity logs, data storage, personal CRM accounts, lead capture, automations, and reporting.

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