Anastasia Dornell
Product Manager at Flowlu
Anastasia Dornell is a Product Manager at Flowlu, leading the CRM module and specializing in sales automation. She writes articles based on her hands-on experience, helping teams make the most of their CRM tools. When she’s not working or writing, she enjoys horse riding and traveling.
Anastasia Dornell's articles
Client Management: Best Solutions to Increase Customer Lo...
Start improving your business with a well-organized system based on advanced techniques and strategies of customer management.
Promotional Pricing: Benefits, Drawbacks, and the Risks B...
Discounts look like a quick way to get more sales, but not every promotion works the way we expect. This guide explains promotional pricing in simp...
Marketing vs. Sales: Why Misaligned Leads Cost the Busine...
When marketing and sales don’t share the same goals or tools, good leads turn cold, and the business loses money fast.
Internal Documentation: Best Practices, Examples, and Too...
This guide explains what internal documentation is, why it matters for your team, and how to create an easy system to keep all your company knowled...
5 Simple Ways Your CRM Can Fix Your Website and Make It C...
Learn easy ways to use your CRM data to make your website work better, bring more leads, and help visitors take action.
Best CRM for Solopreneurs in 2025: 11 Tools Compared
We compared the top CRMs for solopreneurs in 2025 so you can see the features, costs, and trade-offs.
How to Follow Up With Leads: Best Practices to Nurture Pr...
Smart follow-ups aren’t about sending more emails. They’re about knowing when, how, and what to say so leads don’t slip away.
Best CRMs for Service Business in 2025: Top Platforms Com...
Managing a service business comes with challenges: keeping track of client details, projects, and communication shouldn’t be one of them.
What Is a Web-Based CRM and How Does It Work?
Do you want to know how to manage customers without getting buried in spreadsheets or outdated software? This guide breaks down how web-based CRMs ...
What Is an E-Commerce CRM? A Quick Breakdown
If you run an online store, this quick guide will help you understand how an e-commerce CRM can simplify your day-to-day and strengthen your custom...
Top 6 Prospecting Tools Every Sales Team Should Know
There’s no doubt that prospecting tools can make a real difference. They help you find potential leads, sort through them, and move the right ones ...
The 10 Best CRM Examples and Their Use Cases in 2025
There’s no question that CRM, or Customer Relationship Management software, is an important tool that many businesses and companies are already usi...